WE SPECIALIZE IN DIGITAL MARKETING STRATEGY
FOCUSED ON GROWING YOUR REVENUE AND PROFIT
Unlock the full potential of your brand and product with a custom crafted marketing strategy. We craft our strategies from integrating into your business, diving deep into your data, and building on our past experience.
Multichannel Customer Contact Retention Strategy
Customer Acquisition Strategy
Individual Marketing Channel Audits and Planning
Yearly/Quarterly Budgeting and Planning Assistance
STAFFING & VENDOR PLANNING
Get more done with less. From internal staffing to virtual teams we can help make your marketing more efficient. Let us save you time and aggravation by introducing you to our trusted 3rd party technology and marketing partners.
Internal Team Planning
Choosing Technology Partners
3rd party Marketing Partners
ONGOING MARKETING CHANNEL MANAGEMENT
Focus on what you do best and let us manage your digital marketing. We will manage the day to day and treat your business as if it was our own.
Paid Search, Display, Product Listing Ads
Marketplaces (Amazon, eBay, Walmart)
WE ARE DIFFERENT
32PTS was founded by Michael Abolafia who has spent his whole career on the client side. He has walked in your shoes and can relate to the challenges you face
Our Passion is growing online businesses! Yes, this is how we make a living but we are truly driven by your success.
No Cookie Cutter Strategies - We customize all our work to your business.
We will not deliver a plan that is impossible to implement. We realize you have obstacles and our strategies will include ways to get around them.
We are flexible in our communication. We can be technical to work with developers/IT or discuss very technical topics in a way that anybody can relate to.
COME TO US WHEN...
They offer an amazing product or service but are having difficulty gaining ground on their competition.
They have a successful Catalog or Retail business and they want to experience similar success online.
They have a small digital marketing team and due to wearing too many hats need assistance with big picture strategy.
They need to implement a new technology or marketing channel and want to make sure it is the right investment/partner.
Their Cost Per Acquisition is too high or ROI is not where they need it to be.
DOES THIS SOUND FAMILIAR? WE CAN HELP!
WHAT OUR CUSTOMERS HAVE TO SAY
Michael was very easy to work with and quickly immersed himself into the business. Michael provided solutions to help us improve our cost per lead, revenue to cost ratio metrics and scale the online marketing budget. I would highly recommend Michael to anyone who needs a strategic marketing or business partner to drive results.
Green Lawn Fertilizing,
Green Pest Solutions
Michael not only identifies opportunity, he provides specific actionable direction that enables a quick turnaround time. We saw dramatic results within 2 weeks of engaging with 32 Points; our keywords in the Top 10 more than doubled and found ourselves in the Top 3 for multiple keywords up from none. Results continue to improve each week. Michael enjoys helping businesses and people succeed. He clearly has an intimate understanding of how to maximize search engine results. What is refreshing is his genuine desire to help others learn how to drive their business. He shares the why and the how, along with the what to empower those he works with to drive their success more successfully with a broader view to SEO.